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ArticlesBusiness.net » Shopping » Guess Watches History
Guess watches are responsible for a number of high profile advertising campaigns that have won them a number of marketing awards and accolades, helping them to become one of the most talked about brands in the world. Their product placement campaigns have been particularly successful with superstar celebrities being seen wearing Guess watches as well as the brand finding its way into hit films such as the 1985 success "Back to the Future".
Guess started manufacturing watches over 25 years ago in 1984 but their watch range quickly overshadowed the company's other offerings and became the most profitable part of the business. Due to their success the company celebrated their 20th birthday by releasing limited edition watches that created brand desirability successfully throughout the world.
As the years went on Guess created a brand new range of watches aimed at the luxury and high end markets, targeting companies such as DandG and Armani. The range incorporated the use of diamante for an extra luxurious bling effect and the watch casings were made from precious metals gold and silver. With the luxury range expanding, high profile celebrities quickly began to endorse the range at red carpet events.
The watch range produced by Guess caters for all popular trends and styles, illustrated perfectly by Paris Hilton being constantly seen wearing the collection. A number of larger than life super stars are seen wearing watches by Guess every day thanks to their outreach and unique watch designs that have attracted a number of fans.
Guess watches also provides high quality and luxury watches for men. A number of high profile hip hop artists have been seen sporting the brand's range that includes elegant and understated watches oozing with masculinity and style. While the men's range is significantly more sedate than the female's larger than life range, the same high quality design goes into both selections.
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Guess Watches History
Guess watches are responsible for a number of high profile advertising campaigns that have won them a number of marketing awards and accolades, helping them to become one of the most talked about brands in the world. Their product placement campaigns have been particularly successful with superstar celebrities being seen wearing Guess watches as well as the brand finding its way into hit films such as the 1985 success "Back to the Future".
Guess started manufacturing watches over 25 years ago in 1984 but their watch range quickly overshadowed the company's other offerings and became the most profitable part of the business. Due to their success the company celebrated their 20th birthday by releasing limited edition watches that created brand desirability successfully throughout the world.
As the years went on Guess created a brand new range of watches aimed at the luxury and high end markets, targeting companies such as DandG and Armani. The range incorporated the use of diamante for an extra luxurious bling effect and the watch casings were made from precious metals gold and silver. With the luxury range expanding, high profile celebrities quickly began to endorse the range at red carpet events.
The watch range produced by Guess caters for all popular trends and styles, illustrated perfectly by Paris Hilton being constantly seen wearing the collection. A number of larger than life super stars are seen wearing watches by Guess every day thanks to their outreach and unique watch designs that have attracted a number of fans.
Guess watches also provides high quality and luxury watches for men. A number of high profile hip hop artists have been seen sporting the brand's range that includes elegant and understated watches oozing with masculinity and style. While the men's range is significantly more sedate than the female's larger than life range, the same high quality design goes into both selections.
About the Author
Find out more about the high quality guess watches and similar designer items such as Tom Ford Sunglasses.
by: Aidan Ingram
Total views: 5 - Word Count: 309 - Date: Fri, 25 Feb 2011
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